The following papers were presented:
How can firms increase the customer adoption of zapper as a mobile payment technology? Authors: C. Rootman & J. Kruger.
Participation in selected marine tourism activities: A demographic profile comparison. Authors: A. G. Jonas, L. Radder & M. van Eyk.
The impact of a new generation of employees on corporate reputation in South African emerging markets. Authors: A. Potgieter, H.B. Klopper & M. Doubell.
Cost structure of mobile money services in Uganda. Authors: G.W. Ssonko & M. Tait.
Demographic factors affecting the financial literacy of black consumers: Critical research in South Africa. Authors: C. Rootman & X. Antoni.
ABOVE: Dr Adéle Potgieter, Professor Madéle Tait, Professor Naresh Maholtra, Professor Chantal Rootman, Mrs Altouise Jonas and Professor Steve Burgess